For a CRM platform to serve business needs, it should be flexible. How does Microsoft stack up against Salesforce when it comes to building on top of the platform? One expert weighs in, here.
Our company recently migrated from Microsoft Dynamics to Salesforce CRM. The primary reason was the inability to customize the Dynamics platform to our sales model.
Microsoft Dynamics can be less costly than Salesforce and may make sense if you’re a shop with a lot of installed Microsoft applications. However, other systems and tools, such as Salesforce AppExchange, may make more sense if you need to build new applications to enable a functionality that needs to be customized and is core to your business. — Read the rest of this article on TechTarget.com